About

Campari, the iconic Italian brand known for its vibrant red apéritif, has been a symbol of passion and sophistication for over 160 years. Renowned for its bold citrusy flavor and herbal notes, it continues to be a favorite worldwide among drinkers. Campari partnered with us to develop a unique tool that engages and rewards its partners.

Web App

We designed and developed a dynamic app with a reward-based system tailored for Campari events. The app tracks Campari consumption across participating outlets during events, calculates it in comparison to the percentage of total sales, and generates a real-time store ranking.

The UI is centered around a sleek design and a user-friendly interface to ensure a smooth experience that allows Campari administrators to add or remove outlets, track ranking, and oversee the entire system. Store managers are also given access to the app in order to view their store's ranking and performance metrics.

Our approach works on multiple levels: it fosters healthy competition, strengthens Campari's relationship with its partners, and at the same time incentivizes stores to promote Campari, with top-ranking stores earning exclusive rewards.